Download PDF by Heidrun Osterer: Adrian Frutiger: Typefaces

By Heidrun Osterer

The ordinary paintings at the Swiss sort fashion designer: all typefaces - from layout to advertising - have been visually documented and analyzed on the subject of the know-how and to similar typefaces.

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For this typeface comparison Augustea Open was transformed into a ` Plain' weight, since the regular weight of Augustea is only available for handsetting, but not digitally. /34/ Characters of Initiales Président foundry type by Deberny & Peignot, Paris. /35/ Although the letter shapes are relatively similar, the test word ‘Hofstainberg’ clearly shows Président’s width. Augustea Alessandro Butti / Aldo Novarese 1951 Président Adrian Frutiger 1954 K Serifs concave, legs not connected, with bottom serif HOFSTAINBERG Friz Quadrata Ernst Friz 1965 34 j o b b i n g t y p e fa c e M Splayed stems, top shoulder with serifs Q Wide oval shape, tail in the centre with horizontal finish R Downstroke swerves out of the top bowl S Fairly wide form, rather shallow curve Y Short stem, symmetrical shape with top serifs 4 Slightly flattened top, deep horizontal stroke with a halfserif 8 Double-decker form, slender waist KMQR SY48 Font production : Digitised by Linotype Font format : PostScript Type 1 President ™ Linotype 1 weight Also available : TrueType OpenType Com AB C D E FGH IJ KLM N O P Q R S T UVW XYZ & ab c d efgh ij klmnopqr stuvwxyz123456789 0 You may ask ÅB Ç D È F G H IJ K L M Ñ Ô PQ R Š T Ü VWXYZ& ÆŒ¥$£€ 1234567890 åb ç d é fg h ij klm ñ ô pq r š tü v w xy z ß fi flæ œ ø ł ð [.

It was a lot of fun for me to develop something like that, and Charles Peignot loved such things. Nowadays text faces in a handwritten style are designed with several alternative characters, so as to emulate handwriting as closely as possible. Such considerations played no part when it came to Ondine. I never felt the need to design a connected handwritten font. For foundry type it was extremely laborious and around three times as costly as normal fonts. Excoffon made his Mistral /05/ in that manner, with connectors that fit together with pinpoint accuracy.

Gill Shadow phoe b us 41 /10/ Advertisement for the Starlettograph headline setting machine for setting continuous sizes on photographic material – Caractère, 1963. /11/ Advertisement with marketing text for Initiales Phoebus – Bulletin Officiel des Cours professionnels, no. 138, 1955. 3, 1954. 42 j o b b i n g t y p e fa c e Typophane transfer sheets Adrian Frutiger' s early jobbing typefaces Initiales Président, Initiales Phoebus and Ondine are all produced by hot metal setting. Other jobbing faces made by Deberny & Peignot were released as Typophane transfer sheets, which may be regarded as forerunners of the successful Transfer Lettering by Letraset and Mecanorma (see Transfer setting technique, page 223).

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Adrian Frutiger: Typefaces by Heidrun Osterer

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